Petite Chocolate Bites That Satisfies Your Cravings
An exotic and healthy on-the-go snack
Challenge
Chocolate is a natural and healthy snack. Although, exceeding the amount of sugar, processing, or consumption causes health problems.
How can product ingredients and packaging change people's chocolate consumption habits?
Role
Brand Concept, Packaging Design, Visual Identity, Art Direction
Brand
Reach for the Petite Chocolate Bites for the exotic and healthy on-the-go snack. Our single small portion of 85% cacao and organic flavored chocolates is the perfect amount of sweet that satisfies your cravings. Our chocolates bring you awakening, love, serenity, boldness, and wonder.
Health Benefits: Reduce blood pressure. Improve mood and mental alertness.
Concept Development
Moodboard
Form Study
I looked at small portion packagings - mint paper and pill blisters - interactive food products, and environmentally friendly paper packagings.
Name Exploration
Logotype Exploration
Texture Creation
The texture is created with aluminum sheets and natural food and liquid ingredients.
Flavors
[Mood / Texture]
Awake / Sharp Edges — Serene / Smoothing Fluid — Wonder / Bumpy Ground
Love / Complex Diamond — Bold / Flexible Expansion
